Project Nimium

We help sales-driven B2B Companies scale their sales pipeline without relying on marketing techniques and network referrals.

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Ideal
Customer
Profiles

48+

Value
Propositions
Designed

53

Customer
Journeys
Optimized

41

Sales
Teams
Trained

Some of the companies we’ve worked with:

Honestly now,
is this the way you want to build and scale your sales pipeline ?

More than half of all B2B companies don’t have a proven & documented business-development process. More than 80% have no plan on how to interact with customers after the initial sale. 

Are you pouring budget into content marketing & advertising to attract new business only to end up with a pool of unqualified leads?

Leads that are not your ideal customers and that don’t experience the problem you’re helping businesses solve? Spending money & discounting your product just to close new business?

Is that really how you want to be doing things?

Or chat with a member of our team
on +32 15 69 10 34

Tired of spending thousands on agencies, coaches, and trainers ?

Marketing agencies, management consultants, and sales trainers only provide you with half the answer: “Train your teams”, “put a tool in place”, “try “social selling”, “we’ll run another Facebook ads campaign”. None of these will result in the extra pipeline or increased customer intimacy that you were hoping for.

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How much is this costing you?

The cost of doing nothing could be much more than doing something about it.

What if you could double your pipeline and start selling more into your existing accounts by simply following a set of proven frameworks?

What working with us looks like?

01

Ideal customer profiles & value propositions

To know how to get you in front of your ideal customers we need to know who they are and what the problems are that they are facing. In a series of workshops, we help you define not only the basic market firmographics and their job titles. No, we’ll use the PGV model (Problems, Goals & Values) to establish stories that you can use to sell your ICP’s on how your company solves their issues & problems.

02

Assets & playbooks

We all want to achieve a 100% success rate in sales, while we might not always get there it sure makes sense to try. To support you and your sales team we’ll use “problem-based” collateral that they (and your marketing team) can use to drive new leads.

03

Needs-based marketing strategy

While we mainly focus on outbound sales. It wouldn’t make sense to not make use of all that sales collateral. We believe heavily that to sell is to educate your prospects (and even your existing customers). So we help you develop an evergreen marketing strategy in which we’ll provide you with a method to cycle ICP’s, problems, value statements in a continuous marketing flow.

04

Data sourcing, Processes, Systems & Automation

You know your customers, you know their problems, and you know how to solve them. The time has come to start enabling your (inside) sales team. Together we’ll build a sales & marketing stack to source prospect data and automate outreach to bring warm leads into your funnel. Need full-funnel visibility and end-to-end reporting? No worries! We have the necessary experience to give you insights into both strategic and personal performance.

Companies like Hubspot, Salesforce, Palo Alto, SAP, VMWare, Workday have used these tactics to become
billion-dollar companies.

So when will you?

Our consultants are already helping a lot of sales-driven B2B organizations just like you to build systems & scale their pipeline. Just book a free consultation to get started!